4Impact helps individuals, families, foundations, companies, and the advisors who serve them give with greater intention —
turning charitable giving into a clear, values-driven plan and a real difference in the world.


Nine in ten wealthy Americans give every year. Only one in five say their giving feels effective.

Most generous people give the way life happens to them — responding to the asks that come in, the causes they bump into, the year-end deadline. There is real love in that giving. But there's also a quieter wish underneath it: I want what I give to matter, and I'm not sure it does.

4Impact exists for that wish. We help donors — and the advisors who walk alongside them — replace reactive giving with something more honest: a plan rooted in values, a shortlist of organizations doing the actual work, and the confidence that your generosity is doing what you hope it does.

Source: UBS Investor Watch, "Giving Smarter"

Founded by Matt Rubinoff after two decades in the social sector. Certified by Stanford University's Effective Philanthropy for Advisors program and Georgetown University's Nonprofit Management Executive program.


Let's talk about your giving — or the families you serve.

A 20-minute conversation. No deck, no pressure. Bring a question, a client situation, or a hope you've been circling. We'll show you how 4Impact would think about it.