About Us

4Impact Philanthropy helps people of means give in more meaningful ways. While 9 out of 10 wealthy Americans give money or volunteer time every year, only 20% rate their charitable giving as highly effective. Without time to think critically about the issues most important to them and connect their dollars to the charities doing the best work, too many donors lack an intentional and strategic approach to their philanthropy; instead, they respond to the requests that come to them without a priority on giving for impact.

4Impact’s principal is Matt Rubinoff. He has two decades of experience in the social sector. As a nonprofit founder, executive, and consultant, Matt grew frustrated by a culture of giving driven more by reputation than outcomes and where so many donors are simply responding to inbound requests over creating an intentional charitable giving plan. This frustration led him to start 4Impact Philanthropy to help individuals, families, foundations, and companies take a strategic approach to their philanthropy and direct dollars with impact at the forefront.

Matt is a graduate of Emory University, where he was a Kenneth Cole Community Building and Social Change Fellow, and holds certificates from Georgetown University’s Nonprofit Management Executive program and at Stanford University’s Effective Philanthropy for Advisors program. His academic foundation in the principles of community building and social change, a passion for high impact philanthropy, and deep knowledge of established and emerging nonprofits across the country addressing myriad causes make him uniquely positioned to lead 4Impact.

He lives in San Clemente, California with his wife and three children.